Ways to inspire your team

Your team’s been through the mill this year. They’re flagging, they need some motivation and inspiration. But you’re flagging too, and you’re not sure how you can muster up the energy to lead your gang positively through the final quarter. We all know that feeling, and it would be easy to let things linger until…

Is story telling easy?

Stories – one of the many latest buzz words in marketing. It’s an ancient art that’s been done well for centuries and has shaped human evolution, but according to Marketing Week, TED, and more, we need to learn new ways to do it. You could say my training in story telling is down to my…

I’m all about that brief, about that brief

What happens when people, especially senior people, want something designing, filming or writing? Usually, they just ask someone to get on with it. They have in their mind what they’re looking for, but they’re too busy to articulate it. So they assume that their teams know them well enough to ‘just know’ what they want….